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Travel Guide: The Coolest Things to Do Beyond the Exhibition

Date：2026-07-04 Views：14

1,000+ Exhibitors are waiting for you at SIGN CHINA 2026 Shanghai! Alongside Digital Printing China, LED CHINA, and Digital Signage China, you'll find the complete supply chain all in one place.

Don't forget — beyond the exhibition, it's a great excuse to TRAVEL! Check out all the travel tips in today's e-new and plan your trip.

>Complete your VIP visitor registration today, and check whether your country is eligible for China's visa-free entry policy.

15–17 September 2026, Shanghai

Free VIP Registration Exhibitor Showroom

Beyond the show floor, don't miss these 6 viral experiential retail landmarks making global waves right now:

LABUBU / POP MART

China is the home of LABUBU—find more collections and better prices than anywhere else!

Xiaomi

Take a look at the Xiaomi 17 Pro, and see what makes it different.

Huawei

Don't miss the Huawei Tri-Fold Smartphone and other cutting-edge innovations from one of China's tech giants.

BYD & NIO

Test drive bestselling models such as BYD Seal / BYD Yangwang series and NIO ET5 / ET9.

HEYTEA (喜茶)

Don't miss signature drinks like Cheese Grape and seasonal fruit tea collections.

Luckin Coffee

Visit China's fastest-growing coffee chain and try bestsellers like Coconut Latte.

Discover China's rich heritage at the Shanghai Museum, then enjoy world-class performances at the Shanghai Grand Theatre. From ancient bronzes and jade treasures to The Phantom of the Opera in English, Shanghai offers a cultural experience like no other. More information.

Exhibits of Shanghai Museum East

World-Class International Shows at Shanghai Grand Theatre

If you are traveling with family, Shanghai is incredibly kid-friendly. These top-tier destinations make extending your business trip into a family vacation easy.

Shanghai Disney

Website | Buy Ticket

Shanghai Animal Park

Website

LEGOLAND® Shanghai

Website | Buy Ticket

If you are traveling with family, Shanghai is incredibly kid-friendly. These top-tier destinations make extending your business trip into a family vacation easy.